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learning | scheming | creating
 

atLarge Design encapsulates my (Diane Seaver) seemingly disparate activities that are logically connected in hindsight.

I work with organizations to systematically deliver high quality experiences
by connecting customer needs to operational capabilities based on strategic
priorities for sustained business success .

I describe myself as a professional multilinguist with conversational proficiency in many domains, and I use my formal Design education as a strategic weapon in the board room.​​​​​​​

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Primary Expertise
 


Research

Understand behaviors, relationships, and ecosystems of consumers, customers, users, frontline staff, operational stakeholders distilled as relevant findings and actionable insights.

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Strategy

Identify unexpected opportunities, (re)framing cost-value or trade-off choices, and developing roadmap options to achieve objectives, outcomes, and performance targets.​

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Development

 

Generate, visualize, prototype, and validate ideas throughout exploration, definition, deployment, and operations lifecycle to reduce risk and increase quality each iteration.

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Additional Expertise

Healthcare, insurance, and financial service industries | Consumer and enterprise customer segments | Social impact, non-profit, and government sectors | Direct, partner, and marketplace channels | Hyper-local, national, international, and global markets | Regulatory, Legal, Security, and Quality compliance | Business, commercial, market, and field-based operations

 
Core Competencies
 


Service
Design

Define desired experiences across multiple touchpoints and over time (the what) based on customer or user need, and the necessary people, process, and tools (the how) to produce the desired experience.


Business
Innovation

Develop new combinations of technology and service products with monetization models to evaluate desirability, viability, feasibility of offering relative problem-solution fit, product-market fit, and launch-to-scale investment-based phase gates.


Portfolio
Architecture

Identify common components and structures that standardize service development to maximize reusability, minimize variations, and maintain needed flexibility for dynamically responding to market or customer demand.

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Additional Competencies

Digital Design | Sustainable and Circular Design | Spatial and Exhibit Design | Industrial Design | Learning Design | Design Thinking, Growth-hacking, Lean, Scrum, and Agile Methodologies | Participatory Development and Facilitation | Strategic and Services Marketing | Portfolio and Product Management | Knowledge Management | Change Management | Customer Experience Management | Program and Project Management | User and Practitioner Community Management

 

 
Prototypical Engagement 
 


Individual
Contributor

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Augment cross-functional and multi-disciplinary teams with additional capacity to address domain-specific needs on an ad hoc or ongoing basis.


Initiative
Leader

Partner with responsible teams and accountable individuals to activate strategic programs for sustained output or apply countermeasures in at-risk projects positively change status.


Change
Agent

Support teams, programs, and organizations to establish cultural norms and individual behaviors that increase customer-centricity, data-driven decision-marking, and continuous improvement.​


Contact

Message me to simply say hello, chat with a like-minded individual, establish a professional mentorship, or discuss an interesting opportunity.

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